Reintroducing Designers to Copywriters
It is common for copywriters to now hear – “It’s the visual age!” – “What they see is what is sold!” – and chief among such genius simplifications is the popular – “The …
Email Content Tips For First Time Designers
Email Marketing is a great tool for every business to keep in touch with their customer base. It’s almost like chatting up a long-lost friend! Only slightly more technical. It’s very easy …
Fun and Helpful Writing Tools to Make You a Better Writer
Every writer has those bad days when no matter how hard you try, the words just do not seem to come out. Call it writer’s block, laziness, weekend fever, or what you may, truth is such days …
Website Copy vs. Website Content – The Basics of Writing for Your Brand
True copy-writing happened way before the age of social media posts. The Volkswagen ads of the 50s and 60s are the best examples of the kind of long copy favored by stalwarts of the Mad Men …
Costing confusions of a questionable copywriter
Can anyone other than each individual – decide what is the fair cost of a product that they’ve created? Paradoxically – can anyone other than the purchaser of a product decide the …
