
Guerrilla Marketing For SMEs
In the winter of 2015, Bangalore was rocked by a spate of graffiti asking just one question. “Mohan Kaun?”. A seemingly innocuous artwork splattered all over the city’s main streets, empty …
In the winter of 2015, Bangalore was rocked by a spate of graffiti asking just one question. “Mohan Kaun?”. A seemingly innocuous artwork splattered all over the city’s main streets, empty …
Wireframe tools play a pivotal role in website designing. A wireframe, as every web designer worth his salt knows, is a skeleton website drawn with limited styling and using basic shapes and …
As every new year begins, you will find a spate of blogs and article on the marketing trends that may gain traction that year. Need to widen your lead generation funnel? Add video marketing …
Every writer has those bad days when no matter how hard you try, the words just do not seem to come out. Call it writer’s block, laziness, weekend fever, or what you may, truth is such days …
The term ‘SEO’ carries with it much weight. On one hand, we all anecdotally know that the right keywords and good content can help our website rank high on Google’s searches. On the other …
Freelancing in India is still a new concept. Yes, sure many of us have moonlighted before, or hired someone to do some moonlighting for us. But essentially, the industry is in its nascent …
There was a time when all a brand needed to do was to shell money for a well-placed print ad. Today though, brands need to market their wares through various channels, and the content …
True copy-writing happened way before the age of social media posts. The Volkswagen ads of the 50s and 60s are the best examples of the kind of long copy favored by stalwarts of the Mad Men …
So, you have had the great big idea and are currently working out of a garage (preferably your own) after having left your cushy job. You’re probably wondering about building your team and …
This begets the question, who (and what) exactly is an ‘expert freelancer’? The definition may differ from person to person, but I like to believe that an expert freelancer is one so adept …