Different types of social media experts for hire
There is a quote from American author Erik Qualman, who has penned books as, Socialnomics and What Happens In Vegas Stays On YouTube: “The power of social media is that it forces necessary …
Tips for becoming a successful entrepreneur
Ideas, as author Sue Grafton says, are easy. It is the execution that truly separates the sheep from the goat. I believe all of us are creative individuals with the power to look at the …
The Definitive Guide to Product Photography
Human beings process visual information better than text or speech. Good product photography will always drive regular traffic to your website and in turn, lead to better sales. In the …
Brand Video: DIY Basics to Create the Perfect Video
Okay, let’s get the elephant in the room out of the way first. Why does a business need a brand video? Aren’t daily social media updates, product photography, creative marketing strategies …
Influencer Marketing: What It Means For Your Business
The verb ‘influence’ stems from the Old English or Medieval Latin ‘influentia’, meaning ‘an inflow’ or ‘to flow in’. Over the years, the meaning of the word has changed; but the wheel has …
StartUp Definition: A Co-Founder’s Perspective
These days the term startup is bandied around so loosely, it has almost started to grate on my ears. Anyone and everyone you know has a business of their own or heads a ‘start-up’. Some …
GST on Freelancers: The How, Why and When of the New Tax Laws
.As the reality of India’s new tax policy – the GST – seeps in, many are still wondering about the late-night Parliamentary proceedings and the promises made. One almost believed …
Product Photography: 7 Hacks for Amazing Images
A wise man said a picture is worth a thousand words. It is a little difficult to locate this wise man in question; and tracing the ancestry of this famous quote leads us to newspaper editor …
How Freelancers Can Help SMBs With Their Social Media Requirements
They say you shouldn’t judge a book by its cover, but you can surely judge a brand by its social media presence, or the lack thereof. Today, it’s highly important for a business to have a …
5 Marketing Ideas From Bollywood
Bollywood. One of the biggest movie-making machines in the world, active since the 1900s. If you thought Bollywood was all about the glamour and the fantasy; you are a tad off the mark. At …
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